Bloomberg is wrong, Meta is not stopping:
Meta's secret plan refutes all rumors.
Meta proves again that in the AI race there's no such thing as "enough computing power".
The company announced an investment of CAD 13 billion (approximately US$9.2 billion) to build a new 1-gigawatt data center in Canada: its first data center in the country and the company's 33rd facility globally.
The reason is simple: the demand for AI computing continues to explode.
The numbers tell the story: the data center is expected to consume electricity equivalent to the consumption of approximately 800,000 households.
Meta is not content with just connecting to the power grid: it will self-finance the expansion of electricity infrastructure to ensure it does not encounter supply limitations.
The company signed a long-term agreement with Pembina Pipeline, which is building a new natural gas-based power plant expected to begin operations in 2030 and consume approximately 150 million cubic feet of natural gas per day.
It is particularly interesting to see Meta's choice of location:
On the one hand, Canada's cold climate significantly reduces the cooling costs for AI servers.
On the other hand, the region relies heavily on natural gas, even though Canada promotes an AI strategy based on clean energy.
In practice, the need for available computing power currently outweighs environmental considerations.
This move also contradicts the claim that Meta "stopped chasing computing power".
A company not seeking more capacity does not build a 1-gigawatt facility, does not finance new electricity infrastructure, and does not sign long-term energy supply contracts.
Meta's money points in only one direction:
The AI race is far from over, and it is still measured in gigawatts, not just in words.